COF공식홈페이지

Sporty & Tasty. 
Protein made for everyday
movement.

performance lineup

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project

Prokey - Protein Shake
Sports Food Development, Branding, eCommerce

Daily-friendly protein you actually want
to drink.
Launched as a protein shake
designed for pre/post-workout and
everyday routines.

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project

Protein Peanut Butter - Everyday Functional Spread (In Dev.)
Sports Food Development, Branding, E-Commerce

Nutty, Crunchy, Routine-Ready

An Everyday Peanut Butter for Active Nutrition — Protein-Rich, Low Sugar, with a Satisfying Crunch and Smooth Natural Taste.

Training Routine

Fuel Up

Light start, clean focus.

A protein shake that’s easy on the stomach and ready in seconds. Grab, sip, and go—your routine begins clear and on point.

Keep Pace

Steady hydration, steady rhythm.

Water break that keeps you light between sets—no sugar crash, no fuss. Breathe, reset, and hold the pace you want.

Recover

Chewy comfort, better recovery.

Protein snack designed for post-workout—steady uptake, low sugar, clean taste. Satisfying finish that fits right into your daily routine.

cof is a sports &
lifestyle lab focused
on performance
nutrition, brand
development, and
product design.
We curate essentials
for active routines.

20K+

Protein shake units shipped to date

2x Sell out

Kakao Shopping drops sold out

50%+

Repeat purchase rate (est.)

3+

Kakao Shopping, Naver Store, own shop

We craft performance-focused nutrition and lifestyle essentials.

Community & Activity

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Program

Prokey Ambassadors
7-Day Prokey Challenge

Sporty people, simple routines.

Everyday movers share real routines powered by Prokey—light to keep, easy to repeat.

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Project

Summer School @ Wavepark
event-only bundles

Prokey’s first offline activation with Bushman Surf—two days of surf, networking, and night sessions at Wavepark with 130+ athletes and creators.

Archive - Other Curations

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project

Clothes Hunter
Brand Development & Digital Platform Design

Our development of a B2B fashion platform centered on secondhand clothing emphasized efficiency and trust. By designing a clear brand identity and user-focused digital solution, we helped redefine the resale experience.

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project

POM
Brand Development & Product Design

Our creation of a lifestyle brand rooted in greenery focused on clean product aesthetics and everyday usability. Through curated product design and cohesive storytelling, we built a brand that connects plants with modern living.